We build products like they're our own
Sellurai is a boutique product engineering studio. We're a small team of experienced designers and developers who partner with ambitious companies to ship exceptional digital products.
Our Story
Sellurai was founded with a simple observation: most development agencies are broken. Junior developers doing senior work. Account managers who don't understand technology. Scope creep and surprise invoices.
We built Sellurai to be different. Every project is staffed with senior engineers and designers—people with decades of combined experience who've shipped products used by millions. Our principals are in every client meeting, making decisions and solving problems in real-time.
We work with a small number of clients at any time, giving each project our full attention. We're not trying to maximize billable hours; we're trying to build products that we're proud of and that move your business forward.
What We Believe
These principles guide how we work and the decisions we make.
Quality Over Speed
We'd rather do it right than do it fast. That said, we're pretty fast too.
Clear Communication
No jargon, no surprises. We explain things in terms that make sense and keep you informed every step of the way.
Ownership Mentality
We treat your project like our own product. If something needs doing, we do it—no finger-pointing.
Continuous Learning
Technology moves fast. We stay current so you don't have to worry about getting stuck with yesterday's stack.
Why Work With Us
What makes Sellurai different from other agencies and freelancers.
Senior-Only Team
No juniors learning on your project. Every person who touches your work has 8+ years of experience.
Founder-Led Engagement
You work directly with our principals, not account managers. Decision-makers are in every meeting.
Fixed Pricing, No Surprises
We scope carefully and quote fixed prices. You know exactly what you're paying before we start.
Weekly Transparency
Clear weekly updates on progress, blockers, and next steps. You're never left wondering.
Quality Obsession
We treat your project like our own product. Our reputation depends on your success.
Long-Term Partnership
We're not here for one project. We build relationships that span years and multiple engagements.
Based in Coimbatore, working globally
We're based in Coimbatore, India, but we work with clients across the globe. Time zones aren't a barrier when communication is a priority.